The art of value: how to create long-tail content that grabs views months after you write it

Creating valuable content is essential for any website looking to attract and keep readers. But what constitutes “value” in the eyes of online users? And how can you go about creating content that will stand the test of time?

In a world where information is abundant and attention spans are short, it can be difficult to create content that will last. However, if you are able to give people what they are looking for in a format that meets their needs, it is possible to create content that continues to attract views long after it’s been published.

The old rules of creating valuable content don’t apply anymore. Here are some tips on how to make your content more valuable:

1. Find a need and fill it

One of the best ways to create valuable content is to identify a need and fill it. If you can give your readers what they’re looking for, they will be more likely to stick around.

Do some research to find out what topics people are talking about and what they want to know more about. Once you’ve identified a need, it’s up to you to provide the solution in the form of valuable content.

2. Think long-tail

In order to create content that will attract views months after you publish it, you need to think long-tail. This involves targeting specific keywords and topics that will be of interest to your readers.

By focusing on long-tail keywords, you can create content that is more relevant to your audience and that will be more likely to rank in search engine results pages (SERPs).

3. Make it useful

Another key element of valuable content is making it useful. This means giving your readers content that is actually going to be of value to them and that they will find beneficial in some way.

When you create valuable content, you should always consider your audience and their needs first. Always ask yourself: “Will my target audience get something out of this?” If the answer is no, you may want to reconsider publishing it.

4. Be original

In a world where information is abundant and attention spans are short, it can be difficult to be original. However, being original is essential for creating content that will stand the test of time.

When you’re brainstorming ideas for content, try to come up with topics that haven’t been covered before. If you can find a new angle or perspective on a familiar topic, even better.

5. Optimize for SEO

In order for your content to rank in SERPs, it needs to be optimized for search engine optimization (SEO). This means using the right keywords and including them in the right places.

You also need to make sure your content is of high quality and that it provides a good user experience (UX). If you can do all of these things, you’ll be well on your way to creating content that is not only valuable but also SEO-friendly.

6. Promote it

In order for your content to be successful, you need to promote it. This means sharing it on social media, emailing it to your subscribers, and sending it out to your influencers.

If you can get people talking about your content, it will be more likely to rank in SERPs and to attract views months after you publish it.

Conclusion

Creating valuable content is essential for any website looking to attract and keep readers. By following the tips mentioned above, you can create content that is not only valuable but also SEO-friendly and likely to rank in SERPs. So what are you waiting for? Get started today!